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The Number One Educational Resource for the Game Industry

Session Name:

Managing Your Acquisition Funnel

Overview:

You spend a lot of marketing funds driving traffic to your web site. Once you have a prospect in your acquisition funnel how do you maximize your conversion rate? Daniel Block of CCP presents an in-depth overview of each step in the acquisition funnel and what we have done to optimize the process.

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  • GDC Online 2010
  • Daniel Block
  • CCP Games
  • free content
  • Business & Marketing
  • Business & Marketing
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