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|Session Name:||Managing Your Acquisition Funnel|
|Company Name(s):||CCP Games|
|Track / Format:||Business & Marketing|
|Overview:||You spend a lot of marketing funds driving traffic to your web site. Once you have a prospect in your acquisition funnel how do you maximize your conversion rate? Daniel Block of CCP presents an in-depth overview of each step in the acquisition funnel and what we have done to optimize the process.|