| Session Name | Flutter Postmortem: Cultivating a Niche for F2P Success |
| Speaker(s) | Tim Nixon |
| Company Name(s) | Runaway |
| Track / Format | Free to Play Summit |
| Overview | Runaway's butterfly raising game "Flutter" has gone from strength to strength over its two-year life cycle, steadily increasing all KPIs to become a highly profitable product on a small install base. This talk aims to dispel the myth that you need a mega-hit to create a meaningful business, instead showing a path to success built around caring for a small, dedicated group of fans who want to belong to something special. |
Recommended
