As the game industry has become increasingly competitive, it has also become more difficult for artists to break into the industry and to obtain recognition for their work. There are, however, both positive and negative ways to stand out from the crowd. This panel, which consists of art directors and lead artists from Epic, Firaxis, 343, Irrational and Bungie, will expose portfolio pitfalls and how to avoid them, as well as providing real world examples of how to succeed in getting, and holding, an art director's attention. The panel will also discuss common hiring practices and variations among the studios. The panel will be followed by a three-hour session for individual portfolio reviews.