You've been logged out of GDC Vault since the maximum users allowed for this account has been reached. To access Members Only content on GDC Vault, please log out of GDC Vault from the computer which last accessed this account.

Click here to find out about GDC Vault Membership options for more users.

close
GDC Vault Logo

The Number One Educational Resource for the Game Industry

Session Name:

Changing with the Seasons: Rotating Content in Your Interactive Platform

Overview:

In this talk Blair Ethington, the GM of CrowdStar's flagship app Covet Fashion, will discuss the benefits of constantly rotating in-game content as well as challenges, tips and case studies of employing these methods. Using stats and research from their highly successful app which draws 3M+ MAUs and features more than 4,000 in-season items from 160+ high end fashion brands, including Calvin Klein, BCBGMAXAZRIA, French Connection and many others, Blair will go over how a small team can accomplish consistent fresh content that produces big results.

Did you know free users get access to 30% of content from the last 2 years?


Get your team full access to the most up to date GDC content

  • GDC 2016
  • Blair Ethington
  • CrowdStar
  • free content
  • Smartphone & Tablet Games Summit
  • Smartphone / Tablet Games
members only icon