You've been logged out of GDC Vault since the maximum users allowed for this account has been reached. To access Members Only content on GDC Vault, please log out of GDC Vault from the computer which last accessed this account.

Click here to find out about GDC Vault Membership options for more users.

close

Session Name:

Esports Day: Merging Sports and Esports: Traditional Sports Owners Investing in Esports Teams

Overview:

Splyce has been partnered with the Boston Bruins for almost 9 months now. Through that partnership they have seen first hand how companies from two different industries can find synergy, and where the challenges arise in working between sports and esports. In this session, the Splyce team will explore how esports is utilizing traditional sports infrastructure to grow the grassroots into the global, as well as how traditional sports is using esports to resonate with a new generation of entertainment consumers.

Did you know free users get access to 30% of content from the last 2 years?


Get your team full access to the most up to date GDC content

  • GDC 2018
  • Marty Strenczewilk
  • Splyce
  • Todd Merry
  • Delaware North
  • free content
  • Business & Marketing
  • Business & Marketing