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|Session Name:||How to Prioritize Your Dev Efforts in an Era of Rising Costs|
|Speaker(s):||Pany Haritatos, David Edery, Adrian Crook, Mario Wynands|
|Company Name(s):||Kongregate, Spry Fox, Adrian Crook & Associates, PikPok|
|Track / Format:||GDC Mobile Summit|
|Overview:||Over the past several years the cost of developing a successful mobile game has, on average, increased by several hundred percent. What can you do to compete if you can't afford to triple your own development budget? This panel will explore game design, marketing, and production tactics intended to help control your costs without diminishing your odds of success.|