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Session Name: Technical Artist Summit: A Cost-Benefit Analysis: Is That New Tech Worth It?
Speaker(s): Ben Laidlaw
Company Name(s): LaidlawFX.com
Track / Format: Technical Artist Summit
Overview: At GDC you can discover, learn, and bring back to your studio a lot of new tech. However, that is only one element of getting the approval to actually implement it. You need to be able to sell why it makes sense as a business to do it. A Cost Benefit Analysis, CBA, is an analytical method of showing you why it makes sense to invest in that desired tech. This talks breaksdown and show you how to create a CBA for technology in our industry, weighing direct and intangible costs and benefits like an artist's time versus the quality of art. There will be a practical demo and template provided so you can compare the viability of all this tech around you. At the end of the day we are in a business, and that awesome tech is only as good as the benefits to costs ratio.

GDC 2020

Ben Laidlaw

LaidlawFX.com

free content

Technical Artist Summit

Visual Arts