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Free to Play Summit: Hill Climb Racing: A Decade-long Road to 1 Billion Installs
Originally launched in 2012, Hill Climb Racing has become a classic mobile title which to date has gathered over 1.1 billion downloads and over 50 million euros in net revenue.nnIn this talk, Fingersoft's Business Development Director Daniel Rantala goes through the history of Hill Climb Racing, and how Fingersoft managed to grow it into an evergreen game title. Rantala also talks about Hill Climb Racing 2 a sequel to the original game and how Fingersoft created the sequel while maintaining the original game. Almost ten years of live game history has teached a lot, and Rantala reflects on those learnings for the first time in this keynote.
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