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|Session Name:||How to Use Data to Achieve $500+ LTV from Your Gamers|
|Track / Format:||Business & Marketing|
Did you know free users get access to 30% of content from the last 2 years?
As the cost of acquiring new gamers continues to go up, LTV becomes more crucial than ever. Smart data warehousing, as well as qualitative and quantitative research are the basis to build a customized approach to each gamer, providing individual LTV paths that maximize each users revenue potential. This session outlines the organizational, technological, and business strategy requirements to achieve your gamers' revenue potential, while also enriching game play your gamers' loyalty.