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The Number One Educational Resource for the Game Industry

Session Name: League of Legends: What it Means to Be Player-Focused
Speaker(s): Steve Mescon
Company Name(s): Riot Games
Track / Format: Customer Experience

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Online games live or die based on the engagement of their players, and unengaged employees don't make for engaged players. Riot Games is acutely aware of this, and has made the company's mission to become the most player-focused games company in the world. This talk by Riot's Director of Community, Steve Mescon, covers why this focus is considered mission-critical, and explains a number of concrete examples of how this focus impacts every decision made at all levels of the organization.

GDC Online 2011

Steve Mescon

Riot Games

free content

Customer Experience

Business & Marketing