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The Number One Educational Resource for the Game Industry

Session Name: Web3 Forum: How to Unlock the Multi-billion Dollar Asset Trading Market without Turning Gamers into Gamblers (Presented by Freeverse)
Speaker(s): Alun Evans
Company Name(s): Freeverse
Track / Format: Business & Marketing

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Overview: The size of the 'grey market' for in-game items - skins, weapons, gold and so on, traded on sites like SkinBaron, Gamerflip, PlayerAuctions - is estimated to be above $40Bn. None of this revenue goes to the game creators. While blockchain technology can legitimize this trading, 2022 showed us that speculating on the price of NFT collectibles in games isn't really much fun - and games, more than anything, should be fun. In this talk, we'll discuss the best ways of unlocking that market, without falling into the trap of speculative NFTs. Permitting in-game items to be legally traded not only gives gamers what they clearly want, but it also increases retention and opens up new long-tail revenue streams for the game itself.

Game Developers Conference 2023

Alun Evans

Freeverse

free content

Business & Marketing

Business & Marketing