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|Session Name:||Publishing 2.0: What's the Real Deal?|
|Speaker(s):||Rob Carroll, Barry Dorf, Pany Haritatos, Tadhg Kelly, Jussi Laakkonen, Wade Tinney, Jim Ying|
|Company Name(s):||5th Planet Games, DeNA, Kongregate, Jawfish Games, Applifier, Large Animal Games, Gree International|
|Track / Format:||Free to Play Design & Business Summit|
|Overview:||Three emerging publishers, three upcoming studios, and 45 minutes of hard-hitting questions about Publishing 2.0. Free to play fundamentally changes the relationship between developer and publisher and self-publishing is more than a viable option. Why go with a publisher at all? What do publishers look for in developers? What are the typical business terms? How to hold your publisher accountable for their user acquisition promises? What don't developers get about realities of F2P games?|