You've been logged out of GDC Vault since the maximum users allowed for this account has been reached. To access Members Only content on GDC Vault, please log out of GDC Vault from the computer which last accessed this account.

Click here to find out about GDC Vault Membership options for more users.


Session Name:

Reinventing a Mobile Developer: From Early Hits to Enduring Success


The games business is more difficult than ever with many companies being acquired, merging, or going out of business. In this landscape, the ability to reinvent yourself is incredibly important. Pocket Gems made one such transition in 2014, moving from casual games to mobile storytelling and 3D PvP games, without a single layoff. This talk will explore how they managed creative people through transitions, kept players happy, communicated with investors, paced and timed the shift, found complementary new talent, and baked in financial runway and flexibility, eventually leading them to their most successful year in company history.

Did you know free users get access to 30% of content from the last 2 years?

Get your team full access to the most up to date GDC content

  • GDC 2017
  • Ben Liu
  • Pocket Gems
  • free content
  • GDC Mobile Summit
  • Smartphone / Tablet Games