You've been logged out of GDC Vault since the maximum users allowed for this account has been reached. To access Members Only content on GDC Vault, please log out of GDC Vault from the computer which last accessed this account.

Click here to find out about GDC Vault Membership options for more users.


Session Name:

What Successful Product Managers Do Differently in Free-to-Play Games


The role of a product manager in free-to-play mobile games varies, sometimes drastically, from one organization and development phase to another. Sometimes product managers are expected to be highly analytical business communicators, while at other times product managers are expected to come up with creative solutions and think outside the box. In this talk, the founder of the Deconstructor of Fun blog deconstructs the role of product managers in free-to-play games highlighting, through real-life examples, the five key areas successful product managers do differently than their peers.

Did you know free users get access to 30% of content from the last 2 years?

Get your team full access to the most up to date GDC content

  • GDC 2018
  • Michail Katkoff
  • Rovio Entertainment
  • free content
  • Business & Marketing
  • Business & Marketing