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Session Name:

Climate Games: The Developer's Field Guide


Video games contribute to climate change, but could they also be part of the solution?To be relevant in a warming world, more developers aspire to use their games to raise awareness and activate players toward pro-environmental goals. But addressing a topic as complex as the climate crisis is incredibly hard, and developers with the best intentions often struggle to figure out the right approach for their game to foster meaningful action that can be embraced by their audience.The Developer's Field Guide for Climate Games aims to solve this by providing a proven step-by-step method to structure the developers' creative journey and make sure they maximize the impact potential of their game. It is based on the extensive experience that the team Ubisoft Positive Play has built over the last two years, by accompanying and supporting over 20 dev teams on the green activations on 15 different brands.

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