|Session Name:||Community Management in "The Settlers Online"|
|Company Name(s):||Ubisoft/Bluebyte Germany|
|Track / Format:||Community Management Summit|
This talk focuses on the key learnings about Community Management from the browser game of the year 2011, The Settlers Online. We will show the key factors which lead to a healthy and large community and which communication methods we used to nuture the needs of our customers. We will show by example some suprising results even when we had bad news to tell.