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|Session Name:||The New World: Case Studies in Transmedia Narrative Design|
|Track / Format:||Game Narrative Summit|
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In "The New World", we'll examine the possibilities and pitfalls of expanding storytelling beyond the core game and across a variety of established and emerging media--manuals, collector's editions, marketing campaigns, ARGs, and more. Using case studies on Portal, Portal ARGs and the Halsey journal from Halo: Reach, Aaron will explore the potential of engaging players across multiple channels of communication, and why we, as storytellers, must embrace transmedia as an essential component of narrative development.